Le 1 septembre 2014, 04:10 dans Humeurs • 0
Breitling is a brand I very much like. What makes me like it more is that most people (even hardcore watch lovers) in the us have never heard of it. It isn't that Breitling isn't distributed in the us, just that it isn't distributed that much. Breitling stands for "new Watch. " I have discussed them before, just not very recently. One of the things that makes the brand different is that they have an in-house breitling navitimer replica. This isn't actually all that common, as many many brands have in-house brand directional people. but design is largely outsourced to specialized watch designer firms. But I digress. Many Breitling watches (for both men and women) are cool and quirky. I can't claim to love them all, but I love their modern designer twist. I got really excited about the Breitling watch that is new for this year. I first wrote about it here on Luxist.
While at Basel I got to meet with Breitling and check out the watches first-hand. You should know that the collection started life as the Breitling from a couple of years ago. You can see how the watches share the same case and strap. The Outland was a bit of a wild timepiece that was interesting all over and demanded attention. What it didn't demand was too much of the avant garde market share. People liked the case more than the dial (which was interesting but certainly demanded an acquired taste). They also may have not been thrilled with the replica omega.
So while the watch wasn't a failure per se, it was more of a niche item. Breitling had something special with the Outland case and wanted to have a more mainstream product. The disc based time-telling system has merged into a simple three-hand dial (why the watch is called the "Breitling" - for three hands), and it is being offered with a big variety of colors. I actually think there are too many color options to start. You can easily like so many of them that you won't known which to buy if you like the watch - this often leads to people not buying anything. A condition known a "choice paralysis. " What Breitling should do (and I told them), is release just a few colors at a time. Each 6 months to a year release some new colors to keep things fresh and lure potential buyers who have been hovering around the idea to buy. Again, I digress. Breitling is really making my thoughts wander.
It would be wrong for me to suggest that the Outland 3H is the watch for everyone. "Drop everything, go out, and buy this new sensation! " Not a sentiment that applies here. Why? Because being a "different" type of watch replica Rolex Sea Dweller intends for a timepiece like this to appeal strongly to a few, and be quizzically starred at by the rest. Personally, I dig the watch a lot. It is a thoroughly modern looking timepiece with Breitling mechanical innards. A watch for the "why do we need a watch generation. " The case looks and feels like a gadget. A mechanical watch with the spirit of a digital clock. It is just the type of item that can help introduce a "watch oblivious" generation to the wonderful world of timepieces. I suspect that the tech friendly generation would be very open to a watch like the Breitling watch if it was introduced to them properly.